Food News

In October 2015, we sent out the first edition of AGROLAB RADAR. Now you have our anniversary edition on your screen.

In our fast-paced world, it is exceptional for a newsletter to celebrate its 10th anniversary. It is therefore worth taking a closer look at its origins and development.

A key factor in enabling us to distribute 117 issues of AGROLAB RADAR is that reliability and continuity in all business activities are part of AGROLAB's DNA.

The inventor of AGROLAB RADAR and its first editor-in-chief was Dr Frank Mörsberger. He joined the company 23 years ago. As the first site manager of the newly privatised LUFA-ITL GmbH, now known as AGROLAB LUFA, and as product manager for food and feed analysis, image building, marketing and sales support were important components of his strategic tasks. In other roles for our company, most recently as Head of Business Development Food & Feed Analysis, Dr Mörsberger has also been passionately committed to his ‘RADAR’.

With the internationalisation of the AGROLAB Group, the demands on corporate communications also grew. This was the time when a European marketing department was set up, which provided important creative impetus. This gave RADAR its distinctive, contemporary look, which allows you to quickly get an overview of the content and delve deeper into a topic with just a few clicks.

We will continue to develop AGROLAB RADAR in the future and look forward to your suggestions.

YOUR PLUS: Although Dr Mörsberger retired on 1 September 2025, he wouldn't be a true AGROLAB employee if he didn't continue! We are delighted that, with his newly founded company SC+CS Scientific Communication & Consulting Service, he will continue to track down important news for the food industry every month and, together with our marketing team, will provide concise editorial coverage in AGROLAB RADAR. We hope you enjoy this anniversary edition!

Author: Tina Gruber, Head of Marketing, AGROLAB GROUP